Strengthening Nonprofits Through Strategy, Coaching, and Fund Development
- ywang4080
- Oct 21
- 2 min read

Loving Venti is a mission-driven consulting firm that partners with small to mid-sized nonprofits to strengthen their strategy, deepen their impact, and sustain their growth. We believe that meaningful progress happens through clarity, collaboration, and care — not by rushing change, but by building it thoughtfully.
Our work focuses on helping nonprofit leaders navigate complexity, align their teams, and increase their organizational capacity so they can focus on what matters most: their mission.
💖 A Vision with a Name — and a Heart
At the helm of Loving Venti is Catherine Pederson, Ph.D., a passionate leader whose empathy and expertise shape the company’s mission. With almost two decades of hands-on experience supporting Wisconsin nonprofits, Catherine understands the unique challenges smaller organizations face — limited time, tight budgets, and the constant need to adapt.
Having personally helped hundreds of organizations move from ideas to impact, Catherine founded Loving Venti to make growth accessible, practical, and deeply human. Her approach combines strategic structure with compassion, empowering nonprofits to implement meaningful change one step at a time. Catherine has assembled a team of consultants with over 40 years of combined experience to offer the best thought leadership on strategy, coaching, and fund development.
🧩 How Loving Venti Serves Nonprofits
Loving Venti supports nonprofit organizations through three interconnected service areas that strengthen both people and purpose:
Strategy: Helping organizations clarify direction, align priorities, and design systems that translate mission into measurable results.
Coaching: Providing facilitation, leadership development, and one-on-one support to help boards, executives, and teams grow together.
Fund Development: Building sustainable fundraising systems, strategizing about donor cultivation, and crafting strong cases for support through storytelling and grant writing.
By focusing on these three pillars, Loving Venti helps nonprofits gain the structure, confidence, and clarity needed to lead with intention and achieve long-term impact.
🌟 Why Loving Venti Stands Out
Rooted in Relationships – Every engagement begins with listening and partnership, ensuring solutions are tailored to the people behind the mission.
Built for Small-to-Medium Sized Nonprofits – Our approach is designed for organizations with annual budgets under $1 million, providing accessible, scalable consulting support.
Grounded in Purpose – Guided by six core principles — meaningful impact, clarity, resilience, respect, intention, and joy — Loving Venti brings heart and structure together to create lasting change.
✨ Looking Forward
As the nonprofit landscape continues to evolve, Loving Venti stands alongside mission-driven organizations ready to grow with intention.
By walking with leaders through strategy, coaching, and fund development, we help nonprofits strengthen their foundation, nurture their people, and sustain their impact — one thoughtful step at a time.
Loving Venti: Where strategy meets passion, and progress becomes sustainable.
👉 Visit: lovingventi.com
📧 Email: info@lovingventi.com
💼 Contact CEO: Catherine Pederson, Ph.D.




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